Consumer Discretionary

Companies whose core business is selling non-essential consumer goods and services people buy by choice rather than necessity, including passenger automobiles, apparel and luxury goods, consumer electronics, home furnishings, general and specialty retail, and restaurants. Belongs here: any company whose primary customer is an individual consumer making a discretionary purchase. Does not belong here: companies selling food, beverages and everyday household and personal care staples, grouped under Consumer Staples, or business-to-business industrial and capital-goods makers, grouped under Industrials.