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Pepsi

Consumer Staples

Pepsi is a carbonated soft drink created by pharmacist Caleb Bradham in New Bern, North Carolina, in the 1890s and originally marketed as "Brad's Drink" before being renamed Pepsi-Cola in 1898. It became the principal rival to Coca-Cola in the global soft drink market, their long-running competition, sometimes called the "cola wars," a widely studied case in marketing and brand strategy, and Pepsi remains the flagship beverage brand of PepsiCo, one of the largest food and beverage companies in the world.

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Classification
Sector (GICS)
Consumer Staples 1
Offering Kind
Product 1
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Associated With

Pepsi is made and sold by PepsiCo.

Sources
1. Wikipedia: Pepsi
Wikipedia
  • Introduction, GICS sector classification
    Pepsi is a carbonated soft drink with a cola flavor, the flagship product of PepsiCo.
  • Introduction, offering kind classification
    Pepsi is a carbonated soft drink with a cola flavor, the flagship product of PepsiCo.
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