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Products and Services

Instacart

Consumer Discretionary

Instacart, operated by Maplebear Inc., is an American retail media and delivery company based in San Francisco that runs a grocery delivery and pickup service across the United States and Canada through a website and mobile app. Customers order groceries from participating retailers, and the shopping is carried out by a personal shopper who picks, packs and delivers the order; the service also provides alcohol delivery in regions where that is permitted.

Facts
Classification
Sector (GICS)
Consumer Staples 1
Offering Kind
Service 1
Connections

In Sector

Entity identity for the business product-service.sector GICS enum value this member already carries, per the phase 3 entity-backed browse bucket pilot (docs\design_entity_backed_browse_buckets_20260928.md, owner decision 2026-09-28 on business product-service.sector, w-bucketpilot-gics-0929). The sector fact itself, with its own citation, remains on the member entity unchanged; this edge only adds the durable entity identity the enum value already names.

Sources
1. Wikipedia: Instacart
Wikipedia
  • Introduction, GICS sector classification
    Maplebear Inc., doing business as Instacart, is an American retail media and delivery company based in San Francisco that operates a grocery delivery and pick-up service in the United States and Canada accessible via a website and mobile app.
  • Introduction, offering kind classification
    Maplebear Inc., doing business as Instacart, is an American retail media and delivery company based in San Francisco that operates a grocery delivery and pick-up service in the United States and Canada accessible via a website and mobile app.
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