Named products and services whose primary activity is a non essential or occasional consumer purchase, including apparel, toys, automobiles, restaurant food, and on demand marketplace and mobility services such as ride hailing, short term lodging and package delivery ordered by an individual consumer. Belongs here: any named offering a consumer chooses to buy occasionally rather than routinely. Does not belong here: an everyday staple good bought on a routine basis, grouped under Consumer Staples instead.
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