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Management Theory

Business Model Canvas

Strategic Planning and Performance Management Frameworks

The business model canvas is a strategic management template used to develop new business models and document existing ones. It presents a visual chart whose elements describe a firm's or product's value proposition, infrastructure, customers, and finances, helping a business align its activities by showing potential trade-offs among them. This description is adapted from Wikipedia contributors under CC BY-SA 4.0; changes were made. https://creativecommons.org/licenses/by-sa/4.0/

Facts
Core Claim
A strategic management template used to develop new business models and document existing ones, organized around nine building blocks. 1
Origin Year
2005 1
Classification
Topic (Functional Area)
Strategy 1
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Sources
1. Wikipedia, Business model canvas
  • Introduction
    The business model canvas is a strategic management template that is used for developing new business models and documenting existing ones.
  • Lead section
    The nine "building blocks" of the business model design template that came to be called the business model canvas were initially proposed in 2005 by Alexander Osterwalder, based on his PhD work supervised by Yves Pigneur on business model ontology.
  • Introduction, functional area topic classification
    The business model canvas is a strategic management template that is used for developing new business models and documenting existing ones.
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