The Wikipedia article on yield management, used for its definition, origin year and core mechanism.
Facts
Citation
PublisherWikipedia
URLhttps://en.wikipedia.org/wiki/Yield_management
Source TypeEncyclopedia
Assessment
Reliability Tier2
Sources
Wikipedia, Yield Management
Wikipedialead sectionQuote, lead section
Yield management (YM) is a variable pricing strategy, based on understanding, anticipating and influencing consumer behavior in order to maximize revenue or profits from a fixed, time-limited resource (such as airline seats, hotel room reservations, or advertising inventory).
Claims Backed By This Source (8 claims)
This source backs 8 claims across the atlas. As facts: 6 well-attested. Plus 2 entities citing it as a general reference with no single fact or relationship attached.
Disposition By Topic
- Business Models, 4 claims: 2 well-attested, 2 general references.
- Sources, 4 claims: 4 well-attested.
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