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ESCP Library catalogue, Marketing management: analysis, planning and control (Kotler)

Web Source
Facts
Citation
URL
https://libraries.escp.eu/Default/doc/SYRACUSE/58751/marketing-management-analysis-planning-and-control-kotler-philip
Sources
ESCP Library catalogue, Marketing management: analysis, planning and control (Kotler)
Self-reported source URL
Quote, Self-reported source URL
https://libraries.escp.eu/Default/doc/SYRACUSE/58751/marketing-management-analysis-planning-and-control-kotler-philip
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Claims Backed By This Source (3 claims)

This source backs 3 claims across the atlas. As facts: 1 well-attested, 1 partially Attested. Plus 1 entities citing it as a general reference with no single fact or relationship attached.

Disposition By Topic

  • Management Theories, 2 claims: 1 partially Attested, 1 general references.
  • Sources, 1 claims: 1 well-attested.

Partially Attested

1

Management Theories

General References

1

Management Theories

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