Salesforce CRM is a cloud-based customer relationship management software service launched by Salesforce, founded by Marc Benioff and colleagues in 1999, delivered entirely over the internet rather than as installed on-premises software from its outset. It is widely credited as one of the products that pioneered and popularized the "software as a service" (SaaS) subscription delivery model now standard across the business-software industry, and it remains the most widely used CRM platform in the world.
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The Salesforce CRM platform is developed and sold by Salesforce, Inc.
Sources
1. Wikipedia, Salesforce
WikipediaLead section, paragraph 1, opening sentence
Salesforce, Inc. is an American enterprise software company headquartered in San Francisco, California.
Lead section, paragraph 2, founding sentence
Founded by former Oracle executive Marc Benioff in March 1999
Introduction, GICS sector classification
Salesforce, Inc.
Introduction, offering kind classification
Salesforce, Inc.
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