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Nescafe

Consumer Staples

Nescafe is a brand of instant coffee developed by Nestle and launched in Switzerland in 1938, created at the request of the Brazilian government to help find a use for the country's coffee surpluses. It became the best-selling instant coffee brand in the world, played a significant role in popularizing instant coffee as a mainstream household product globally, especially outside the United States, and remains one of Nestle's largest and most internationally recognized product lines.

Facts
Launch Year
1938 1
Connections

Associated With

Nescafe is made and sold by Nestle.

Sources
1. Nescaf?
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Quote, Intro, sentence 3
first introduced their flagship coffee brand in Switzerland on April 1, 1938
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