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Marlboro

Consumer Staples

Marlboro is an American brand of cigarettes owned and manufactured by Philip Morris USA within the United States and by Philip Morris International in most territories outside the United States. The brand was introduced in 1924, initially marketed toward women before shifting its marketing toward men during the 1950s, and it went on to become one of the world's most valuable brands and best selling products, widely known for advertising built around the Marlboro Man, a fictional cowboy.

Facts
Classification
Sector (GICS)
Consumer Staples 1
Offering Kind
Product 1
Launch Year
1924 2
Connections

In Sector

Sources
1. Wikipedia: Marlboro
WikipediaLead section
Quote, Lead section
Marlboro (US:, UK:) is an American brand of cigarettes owned and manufactured by Philip Morris USA (a branch of Altria) within the United States and by Philip Morris International (PMI, now separate from Altria) in most global territories outside the US.
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2. Wikidata: Marlboro
  • Wikidata Q15075, class allow-list match (w-wdresolver-0926)
  • Wikidata P571 claim
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