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What is the earliest documented use of loss-leader pricing as a deliberate retail strategy, as distinct from the later, well-dated instances the source article actually names?

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The source article gives a well-dated instance (The 1969 Warner/Reprise Songbook, a discounted compilation album used to promote the label's roster) but that is a documented APPLICATION of the tactic in the record industry, not its origin; the pricing tactic itself is understood to be far older in general retail, and the article names no earlier date or first use.

What would resolve this A retail-history or pricing-economics source giving a specific year or decade for the first documented use of below-cost pricing to draw store traffic, prior to the mid-20th-century instances that are commonly cited today.
OpenBusiness HistoryWikipedia, Loss Leader
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Wikipedia, Loss Leader
WikipediaRecord Albums sectionView the Source
Wikipedia, Loss Leader
WikipediaQuestion On: Loss Leader Pricing, Lead section
Quote, Question On: Loss Leader Pricing, Lead section
A loss leader (also leader) is a product sold at a price below its minimum profit margin to stimulate other sales of more profitable goods or services.
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The atlas records no dated fact of its own for this entry, so there is no other year to choose.