Bruce D. Henderson (30 April 1915 to 20 July 1992) was an American businessman and management consultant who founded the Boston Consulting Group in Massachusetts in 1963 and led it as president and chief executive until 1980, continuing as chairman until 1985. He grew BCG from a single person into a global firm of roughly 249 consultants across seven offices, and he is credited with pioneering strategy consulting as a distinct discipline and developing influential frameworks including the experience curve and the growth-share matrix, also known as the BCG matrix. This description is adapted from Wikipedia contributors under CC BY-SA 4.0; changes were made. https://creativecommons.org/licenses/by-sa/4.0/
Bruce D. Henderson
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Bruce D. Henderson founded the Boston Consulting Group in 1963 and pioneered strategy consulting as a distinct discipline, developing the growth-share matrix and experience curve.
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Bruce Doolin Henderson (April 30, 1915 - July 20, 1992) was an American businessman and management expert.
- Associated With: Entrepreneurship
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Bruce Doolin Henderson (April 30, 1915, July 20, 1992) was an American businessman and management expert.
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Henderson popularized the concept in an essay titled "The Product Portfolio" in BCG's publication Perspectives in 1970
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