Dr. Oetker

Dr. Oetker is a German multinational food company best known for baking powder, cake mixes, frozen pizza, puddings, breakfast cereals, cake decorations and birthday candles. It is a wholly owned branch of the Oetker Group and is headquartered in Bielefeld, Germany. The company was founded by the pharmacist August Oetker in 1891, and its first product was Backin, a measured portion of baking powder sold to be mixed with 500 grams of flour to make a cake. Richard Kaselowsky managed the firm from 1920 until his death in 1944, and August Oetker's grandson Rudolf August Oetker led it from 1944 to 1981, a period of rapid growth and foreign acquisitions. August Oetker, a great-grandson of the founder, led it from 1981 to 2010, when his brother Richard Oetker became chief executive. The wider Oetker Group holds more than 300 companies in food, brewing, sparkling wine and spirits, banking and other interests, and runs the Oetker Collection of luxury hotels. The Dr. Oetker brand operates in dozens of countries, and in 2022 the group announced its withdrawal from the Russian market.