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Products and Services

Big Mac

Consumer Discretionary

The Big Mac is a hamburger sold by McDonald's, created by franchisee Jim Delligatti in Uniontown, Pennsylvania, and introduced regionally in 1967 before going nationwide across the United States in 1968. Its two beef patties, special sauce, lettuce, cheese, pickles and onions on a three-part sesame-seed bun became one of the most recognized fast-food products in the world, and its consistent global pricing gave rise to The Economist magazine's "Big Mac Index," an informal measure of currency purchasing-power comparison used since 1986.

Facts
Classification
Sector (GICS)
Consumer Discretionary 1
Offering Kind
Product 1
Connections

Associated With

The Big Mac is a signature product of McDonald's Corporation.

Restaurant Industry, Industries

The Big Mac, McDonald's signature sandwich, is one of the restaurant industry's most widely recognized branded products, referenced in the Big Mac Index as an informal economic benchmark.

Source Wikipedia, Restaurant
Sources
1. Wikipedia: Big Mac
Wikipedia
  • Introduction, GICS sector classification
    The Big Mac is a brand of hamburger sold by the international fast food restaurant chain McDonald's.
  • Introduction, offering kind classification
    The Big Mac is a brand of hamburger sold by the international fast food restaurant chain McDonald's.
View the Source
Wikipedia, Restaurant
WikipediaAssociated With: Restaurant IndustryView the Source
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