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Salesforce Marketing Cloud

Information Technology

Salesforce Marketing Cloud is a digital marketing automation and analytics software and services platform developed by Salesforce. It began in 2000 under the name ExactTarget, which filed for an initial public offering in 2007, withdrew that filing two years later, and instead raised 145 million dollars in private funding.

Facts
Classification
Sector (GICS)
Information Technology 1
Offering Kind
Service 1
Launch Year
2000 2
Connections

Associated With

Marketing, Practice Disciplines

Salesforce Marketing Cloud is a digital-marketing software platform used to execute the campaign-management and customer-engagement functions central to marketing practice.

In Sector

Sources
1. Salesforce Marketing Cloud (Wikipedia)
WikipediaLead section
Quote, Lead section
Salesforce Marketing Cloud is a digital marketing automation and analytics software and services platform developed by Salesforce.
View the Source
2. Wikidata: Salesforce Marketing Cloud
Wikidata Q5419210 P571 (inception), matched by label plus product/brand/service class (w-bbfill-business-other-0926, manual resolve after WDQS 504 timeouts)View the Source
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