Cap'n Crunch is a corn and oat breakfast cereal made by the Quaker Oats Company, a PepsiCo subsidiary since 2001, introduced in 1963. Its original flavor was developed by flavorist Pamela Low, who drew on her grandmother's brown sugar and butter mixture served over rice, and it was among the first cereals to use an oil coating to deliver flavor, which required new baking techniques to produce. The cereal is fronted by the cartoon mascot Cap'n Horatio Crunch, created by Allan Burns, and is described in its own slogan as having corn for crunch, oats for punch, and staying crunchy even in milk; Quaker has since introduced numerous flavor variations and limited-edition versions.
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Classification
Sector (GICS) Offering Kind Connections
Sources
1. Cap'n Crunch (Wikipedia)
Introduction
The original Cap'n Crunch cereal was developed to recall a recipe of brown sugar and butter over rice.
Introduction, GICS sector classification
Cap'n Crunch is a corn and oat breakfast cereal manufactured since 1963 by Quaker Oats Company, a subsidiary of PepsiCo since 2001.
Introduction, offering kind classification
Cap'n Crunch is a corn and oat breakfast cereal manufactured since 1963 by Quaker Oats Company, a subsidiary of PepsiCo since 2001.
View the Source2. Wikidata: Cap'n Crunch
Wikidata Q5034402 P571 (inception), matched by label plus product/brand/service class (w-bbfill-business-other-0926, manual resolve after WDQS 504 timeouts)View the Source Reader Challenges (0)
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