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Corporate Event

DaimlerChrysler Merger

Also Known As Merger of equals
Mergers and Acquisitions

In 1998, the German automaker Daimler-Benz and the American automaker Chrysler Corporation combined in a stock swap billed as a merger of equals, creating DaimlerChrysler AG. Valued at about thirty-eight billion dollars, it was at the time the largest cross-border corporate deal ever completed. The union proved culturally and financially troubled, and Daimler ultimately sold the Chrysler unit to Cerberus Capital Management in 2007. This description is adapted from Wikipedia contributors under CC BY-SA 4.0; changes were made. https://creativecommons.org/licenses/by-sa/4.0/

Facts
Event Type
Merger 1
Event Year
1998 1
Connections

Associated With

Source Wikipedia, DaimlerChrysler

The American merger partner this 1998 deal combined with Daimler-Benz.

Source Wikipedia, DaimlerChrysler
Finance, Practice Disciplines

The 1998 Daimler-Benz and Chrysler merger, structured and later unwound as a case study in cross-border valuation and cultural integration failure, is a standard finance-practice example of merger due diligence.

Source Wikipedia, DaimlerChrysler

Companies Involved

Source Wikipedia, Chrysler
Source Wikipedia, DaimlerChrysler
Sources
1. Wikipedia, DaimlerChrysler
Wikipedia
  • Lead section
    In a so-called 'merger of equals,' or 'marriage made in heaven,' according to its then CEO and architect Jurgen E. Schrempp, Daimler-Benz, and United States-based automobile manufacturer Chrysler Corporation, the smallest of the main three American automakers, merged in 1998 in an exchange of shares and formed DaimlerChrysler AG.
  • Associated With: Daimler-Benz
  • Associated With: Finance
  • Companies Involved: Daimler-Benz
View the Source
Wikipedia, Chrysler
Wikipedia
  • Merger and demerger section
    On May 14, 2007, DaimlerChrysler announced the sale of 80.1% of Chrysler Group to American private equity firm Cerberus Capital Management, L.P.
  • Companies Involved: Chrysler Corporation
View the Source
Dissenting Readings (1 dissenting reading)
Common Name

Investors filed lawsuits disputing the "merger of equals" characterization, arguing the 1998 transaction was in substance a Daimler-Benz takeover of Chrysler rather than a merger between equal partners. As late as 2002 the combined company was still reported as running two independent product lines, and Daimler ultimately divested Chrysler to Cerberus Capital Management in 2007, ending the union less than a decade after it was announced as permanent.

A dissenting reading, from DaimlerChrysler shareholder plaintiffs (1998-2003 merger-of-equals litigation)Wikipedia, DaimlerChrysler, Wikipedia
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