Pierre Wack (1922 to 1997) was a French oil executive who was the first to develop the use of scenario planning in the private sector, at the London headquarters of Royal Dutch Shell in the 1970s. His work allowed the Anglo-Dutch oil company to anticipate not just one Arab-induced oil shock during that decade but two. His 1985 articles Scenarios: Uncharted Waters Ahead and Scenarios: Shooting the Rapids are considered among the first to bring the thoughts and theories of the futurist Herman Kahn into business strategy, and his work for De Beers in South Africa led him to meet Nelson Mandela and take part in scenarios about the end of apartheid.
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Source Wikipedia: Pierre Wack
Source Wikipedia: Pierre Wack
Theories and Models Developed
Source Wikipedia, Scenario planning
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Wikipedia: Pierre Wack
Associated With: Petroleum Industry, Lead
was a French oil executive
Associated With: Strategy, Lead
first to develop the use of scenario planning in the private sector
In Group: Strategy, Innovation and Business Model Theorists, Lead
first to develop the use of scenario planning in the private sector
View the SourceWikipedia, Scenario planning
Theories and Models Developed: Scenario Planning, HistoryQuote, Theories and Models Developed: Scenario Planning, History
Practical development of scenario forecasting, to guide strategy rather than for the more limited academic uses which had previously been the case, was started by Pierre Wack in 1971 at the Royal Dutch Shell
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